The Mailer Yield method

Mail the doors
that need you.

Route mail goes to every mailbox on a route. Most of those homes will never need your service. The Mailer Yield method scores each route by the houses that do, and tells you where to mail the whole route and where to mail by address.

What it finds

Income alone does not find the work.

Most mail lists pick neighborhoods by income. The houses that need a tree crew, a lawn crew or a pest crew do not line up with income that neatly.

2x

In one metro, routes with almost the same median income differed more than two times in lawn per house.

45%

In one area, mailing the 15 best routes the Mailer Yield way cost 45% less than mailing all 15 routes whole, and still reached every target house on them.

Mail cost is our estimate, not a quote.

How it works

Score. Split. Test.

  1. Score

    We score every mail route in your service area for the houses that need your service. Each trade gets its own house score. For tree care, that score is C‑RINGS™.

  2. Split

    Where target houses sit close together, the whole route gets mail. Where they are spread out, only those houses get mail, by address.

  3. Test

    We mail, count calls and jobs by address, and cut the routes that do not pay.

A score picks where to start. It does not promise jobs. A mail test does that, and we run one with you.

See your area

Tell us your trade and where you work.

We score your area and walk you through what we find.

What do you want to see?